They can be plain copy but theyre often clickable links either in

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Free Google Ads Performance Grader Are you wasting money in Google ads Find out now. How to Write a Killer Call to Action Tips & Ideas Billy McCaffrey Billy McCaffrey Last Updated November Conversion Rates Home How to Write a Killer Call to Action Tips & Ideas Read to the end of this blog post to receive $ million Oh if only that were true. However now that youre thinking about the proper way to motivate someone lets talk about the mighty call to action CTA. A CTA is the most important element in most marketing messages. Whether you want people to place an order set an appointment or subscribe to your email CTAs are the final step in making it happen.


Call to action  example CTA from Duedil Look at that blue calltoaction button telling us what to do next. But how do you write a good call to action In this guide Email Data well show you how to craft the type of CTAs that jump off the screen and get people to do the one thing you really want them to do. Maybe you wont get a million dollars directly but with your new CTAs at the ready youll generate a lot more business. And thats almost as good. Table of contents What is a call to action in marketing The benefits of a good call to action How to write a good call to action What is a call to action in marketing In marketing a call to action or CTA is a word or phrase that tells your target audience what to do next.





Text or in a CTA button. call to action  screenshot of a landing page from brand Bark Bright You can use CTAs in just about any type of marketing message. In fact a customer might see several CTAs as they move from unaware prospect to repeat buyer. For example someone might click a learn more button on your Facebook ad then click a subscribe now button on your landing page then click a buy now CTA button from your newsletter. Boring CTAs wont cut it. Download this free guide of the best calltoaction phrases ever and start using conversionboosting CTAs. Benefits of a good call to action A call to action is a signpost that leads people down the road of becoming a customer.